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  • Shubham Awasthi: India’s Green Innovation Leader
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Shubham Awasthi: India’s Green Innovation Leader

nationtimes October 10, 2025
Shubham Awasthi

Shubham Awasthi: Leading India’s Green Revolution Through Innovation and Purpose

Byline: Shubham Awasthi, Founder of Pos Natural | Green Fellow at The Green Institute (USA) | Nova Global Student Ambassador | Commonwealth Youth Games 2026 Nominee

A Visionary Redefining Sustainability

In an era where innovation and environmental consciousness define the future, Shubham Awasthi, the visionary Founder of Pos Natural, stands as one of India’s most promising young entrepreneurs reshaping agriculture and sustainability.

His mission is simple yet powerful — to build a greener planet through organic fertilizers, circular economy models, and youth-driven environmental innovation.

From Vision to Reality: The Birth of Pos Natural

The idea of Pos Natural was born from Awasthi’s firm belief that “growth should never come at the cost of nature.”

With this conviction, Pos Natural began developing eco-friendly organic fertilizers designed to enrich soil health, reduce chemical usage, and promote sustainable farming practices across India.

What started as a small social enterprise has now evolved into a recognized green innovation movement — one that empowers farmers, supports local economies, and contributes to India’s vision of a pollution-free and sustainable future.

Innovation Meets Sustainability

At the core of Pos Natural lies innovation with impact.

By blending scientific research with traditional agricultural wisdom, the company has introduced natural soil-enhancing products and waste-to-value systems that transform agricultural residue into high-quality organic compost.

This pioneering approach strengthens India’s rural economy and supports climate-resilient farming, proving that sustainability and profitability can truly go hand in hand.

Awards, Recognition, and Global Impact

Shubham Awasthi’s remarkable journey has earned him multiple national and international accolades.

  • In 2025, he received the MSME Ratna Award for Sustainability and Waste Management.
  • In February 2025, he was honored with the Bharat Business Award 2025, presented by business icon Mr. Ashneer Grover, recognizing his outstanding leadership in eco-innovative solutions.

Beyond India, Awasthi’s influence continues to grow. He was selected as a Green Fellow at The Green Institute (USA) and serves as a Nova Global Student Ambassador, actively advocating for climate action, green entrepreneurship, and youth collaboration worldwide.

In 2026, his global recognition reached new heights with a nomination for the Commonwealth Youth Games 2026, symbolizing India’s spirit of innovation, sustainability, and leadership in youth development.

Adding to his achievements, Awasthi is also pitching his story on Jio Hotstar, inspiring millions across India to embrace green innovation and think beyond profit.

The Entrepreneurial Mindset Behind the Mission

For Shubham Awasthi, entrepreneurship is far more than business — it’s a purpose-driven mission.

“Entrepreneurship is not just about creating profit; it’s about creating purpose,” he emphasizes.

His leadership is rooted in vision, empathy, and resilience, motivating young innovators to see sustainability as the true path to industrial progress and a better future.

The Road Ahead

Looking forward, Awasthi envisions Pos Natural expanding its reach globally — from Indian villages to international markets — creating a model where innovation meets ecology.

Through ongoing research collaborations and youth engagement programs, he aims to establish Pos Natural as a global green brand that proudly represents India’s contribution to climate innovation.

“My dream is to drink tea among global leaders one day — not as a businessman, but as a changemaker representing a cleaner, greener India.”
— Shubham Awasthi, Founder, Pos Natural

About Pos Natural

Pos Natural, a registered green enterprise under Priyam Online Shop and officially trademarked in 2023, continues to advance the movement toward a cleaner and more sustainable agricultural future.

The company’s mission is clear — to promote environmental sustainability, empower rural communities, and create a pollution-free future for the next generation.

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