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  • RJ Kshitij Banker | From Radio Star to Ad Visionary
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RJ Kshitij Banker | From Radio Star to Ad Visionary

nationtimes September 5, 2025
RJ Kshitij Banker

From Mic to Mastermind: How RJ Kshitij Banker’s imagine.this Is Redefining Vadodara’s Creative Pulse

He ruled the airwaves for over a decade as Vadodara’s most loved radio voice. Today, RJ Kshitij Banker is turning heads again — this time in the world of advertising. With his brainchild imagine.this, he’s set the creative industry on fire. In just a short span, the agency has become the go-to name for real estate leaders, education giants, FMCG innovators, and fashion disruptors, carving out a reputation for fearless ideas and AI-powered storytelling.

At a time when many creative professionals are anxious about AI’s dominance, imagine.this is proving that technology doesn’t replace originality — it amplifies it. The agency cleverly blends AI into its processes, using it as a collaborator to sharpen insights, accelerate execution, and unlock bolder creative possibilities. This future-ready approach is positioning imagine.this not just as a Vadodara leader, but as a model for how agencies across India can thrive in the AI era.

RJ Kshitij Banker

The agency’s meteoric rise is backed by an enviable client list. From leading real estate developers shaping Vadodara’s skyline to education giants, FMCG innovators, and fashion brands, imagine.this has quickly become the partner of choice for ambitious brands that demand standout storytelling and measurable impact.

What makes imagine.this unique is not just its creativity, but its culture. The agency thrives on an “ideas in motion” philosophy — a belief that creativity cannot stand still. Campaigns are designed to move people, move conversations, and move markets. Whether it’s designing high-impact video campaigns, crafting viral digital strategies, or building brand stories from scratch, imagine.this is consistently pushing boundaries with speed, flair, and precision.

For RJ Kshitij Banker, the journey has been as inspiring as it is disruptive. After a celebrated radio career where he entertained and influenced millions, he is now channeling his media expertise, stage presence, and storytelling instincts into building an agency that dares to think differently. His two decades in radio, stage, and media have given him an insider’s perspective on audiences — a skill that translates into campaigns that don’t just look good, but resonate deeply.

“Radio taught me how to connect with people. Advertising gives me the canvas to shape how brands connect with the world,” says RJ Kshitij Banker, Founder & Chief Vibe Officer of imagine.this. “At imagine.this, we don’t see AI as a competitor. We see it as our creative co-pilot. The magic happens when human imagination and machine intelligence work together — and that’s exactly what we deliver for our clients.”

Looking ahead, imagine.this is setting its sights on expanding beyond Vadodara, aiming to become a nationally recognized creative powerhouse. With a client-first approach, fearless creativity, and its unique human+AI model, the agency is gearing up to transform not just local campaigns, but the way brands across India tell their stories.

With its fearless positioning, rapid growth, and visionary leadership, imagine.this is setting the tone for Vadodara’s new creative era — and all eyes are on what RJ Kshitij Banker and his team will do next.

About imagine.this

Founded by RJ Kshitij Banker, imagine.this is one of Vadodara’s fastest-growing creative and marketing agencies. With a bold philosophy of “Ideas in Motion,” the agency specializes in branding, video production, digital campaigns, personal branding, and growth strategy for ambitious brands. Trusted by leading names in real estate, education, FMCG, and fashion, imagine.this combines fearless creativity with AI-powered insights to deliver campaigns that move people and markets alike. Headquartered in Vadodara, the agency is redefining how brands tell their stories in the new creative economy.

RJ Kshitij Banker

About RJ Kshitij Banker

RJ Kshitij Banker is a celebrated media personality, performer, and entrepreneur with over two decades of experience in radio, stage, and storytelling. Known as Vadodara’s most popular radio jockey, he entertained and influenced millions before reinventing himself as the Founder & Chief Vibe Officer of imagine.this. A TEDx speaker, singer, and host for some of India’s biggest concerts, Kshitij is now channeling his creative vision into transforming the advertising world — blending human imagination with AI innovation to create fearless, future-ready campaigns.

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